The Peter G. Peterson Foundation hired Wire Media to create a deceptively simple looking microsite in coordination with a billboard campaign — to inform people about the national debt and the problems it causes. We wrote, designed, and built The National Debt Clock microsite and provided code to place the same debt information on billboards in cities around the United States.
The microsite features interactive, editable, mobile-friendly charts and graphs. The debt tickers (both total national debt and personal debt amounts) are updated in real time, pulling data from an online source.
Wire Media provided the overall strategy, content creation, UX and visual design, and web development. And we brought in, managed, and coordinated among two partner teams to make all of this magic happen: Capellic (debt clock ticker code) and Software for Good (interactive charts and graphs).
We also designed a simple infographic and provided interim ongoing support for their two websites for over half a year.
- Content Creation
- UX/UI Design
- Data Visualization
- Real-time code updates microsite debt clock ticker
- Debt clock ticker for billboards too
- Interactive, animated, editable charts and graphs
Des Moines debt clock billboard
About Peter G. Peterson Foundation
The Peter G. Peterson Foundation increases public awareness of the nature and urgency of the key fiscal challenges threatening America’s future and works to accelerate action on them.